Why Sponsor Content?

Customers love to research. The more they know about a product or brand, the more comfortable they are buying it. The more information you provide, the more a customer will trust your brand, and the more other people and websites will talk about your product or service.

Why Collaborate with Content Creators?

Sponsoring a post is a powerful way for a company to gain credibility, because content creators and writers who share their post across their social network validate the business as a credible service or organization. Content creation is not just a way to share thoughts, opinions and ideas, it’s a way to develop a community, grow a loyal fan base and build a brand. Here's why.

  • Content creators know your target market and help you reach it
  • They promote your company via their social network
  • They tell your story and work as personal recommenders
  • They drive traffic to your site
  • They drive sales

Why sponsor a content creator?

  • RELEVANT CONTENT ensures search engines match your post with intent-driven search queries.
     
  • GOOGLE LOVES FRESH CONTENT - Google ranks websites with fresh, relevant content higher in search results. Our sites are constantly updated with new content.
     
  • NO RISK - Content creators work on a per post basis and only you can PUBLISH the post. You can request edits and revisions, or publish the post at the click of a button. And unlike a blog, the content creator can't delete or edit content once it's published.
     
  • YOUR BUSINESS DETAILS DISPLAY UNDER EACH POST (OR NOT) - Your logo, address, hours, phone number, directions, website and links to your social media pages are displayed under every post. Or remain hidden if you prefer. 
     
  • BACKLINKS TO YOUR WEBSITE ARE IMPORTANT - The block containing your business details, contains inbound links to your company website. These links help push your website higher in search results. Why? Because Google considers 'authority' sites provide quality information relating to a user’s search query and so ranks them higher in organic search results. So when Google finds links from YAYWORLD to your website, it knows your website is useful to readers. 

Use the talent of a content creator to let the world know where you are, what you do and how to find you!